Most bottled water brands are merely nicely packaged municipal water. FIJI Water’s unique and pristine journey from the clouds above the islands of Fiji to an ancient artesian aquifer deep beneath the Earth’s surface is what sets it apart from the rest.
We chronicled FIJI Water’s story in four installments through the lens of a surrealist take on nature—bringing to life its perfect process awash in the brand’s iconic, vibrant magentas and cyans scored by 11-time Academy Award-nominated composer Hans Zimmer.
FIJI Water
Credits
Creative Team:
Michelle John & Jameson Miller
Creative Directors:
Janna Carney & Matt Koulermos
ECD:
Damian Claassens
Agency:
The Wonderful Company
Production:
Taylor James
Composer:
Hans Zimmer
Press:
Adweek